We exclusively represent the commercial rights of an unrivalled portfolio of music assets, connecting brands with music lovers, influencers and youth through partnerships with some of the world’s best and most revered festivals and artists.
We develop sponsorship, experiential and content strategies for brands that are centered around music and entertainment.
We secure artists for performances, endorsements, syncs and broadcast content. We handle all the tricky stuff including contract negotiations, production and licensing.
We enable brands to become part of the live music experience and connect with fans in meaningful ways through sponsorships.
We deliver an end-to-end experiential agency service that includes strategy and creative, project management, build and onsite execution.
We collaborate to create strategic media partnerships including the development of broadcast content and live streams.
We provide full service commercial rights management for leading festivals, music agencies and artists.
“Great partnerships are founded on trust, honesty, hard work and experience; all of which are strong traits that Secret Sounds Connect possess. Smirnoff has worked with Secret Sounds across multiple sponsorships and branded activations and I would not hesitate to recommend Secret Sounds to anyone.”
Justin Medcraft, Global Brand Manager, Smirnoff – Diageo
“I have been working with Secret Sounds Connect for the past two years on a portfolio of festivals, and have been delighted with the results from these projects. The level of service, professionalism, responsiveness and the ability to deliver on promises from the team sets a benchmark in agency support and customer service.”
Zoe Wendland, Culture Project Manager – Red Bull
“Kristy and the whole team at Secret Sounds Connect continue to provide outstanding support in relation to how we execute and deliver value from our music festival partnerships. They are consistently able to manage the needs of the sponsor, promoter and caterer stakeholders to reach mutually rewarding outcomes and this underpins the long standing relationship we have had with Secret Sounds Connect and their properties.”
Andrew Vance, National Partnerships Manager – Carlton United Breweries
“While brand building at a festival is paramount, Secret Sounds Connect have provided meaningful and exciting ways to connect with audiences beyond the festival activation. Grill’d now sell tickets to music festivals, book artists in for restaurant signings, stream event content live and genuinely excite audiences pre-show day with compelling initiatives. The SSC team are contemporary, fun and demonstrate bucket loads of enthusiasm and professionalism when it comes to our journey in this space.”
Chrissie Ostrom, Sponsorship Manager – Grill’d
CO-FOUNDER, PARTNER & MANAGING DIRECTOR
CO-FOUNDER & PARTNER
CO-FOUNDER & PARTNER
ASSISTANT GENERAL MANAGER & EA TO MANAGING DIRECTOR
DIRECTOR OF CLIENTS & INTEGRATION
CONNECTOR, STRATEGIC PARTNERSHIPS
DIRECTOR, STRATEGIC PARTNERSHIPS
TALENT & CONTENT COORDINATOR